Instagram Goes Even More Social

Instagram Goes Even More Social

Now you can view not only the Stories created by your friends and favorite Instagram users. Instagram has introduced location- and hashtag-based Stories. So you can see a compilation of posts created by the user community in a certain location or follow the hashtag and see what people think and feel about this or that topic or event. To include your post into a Location or a Hashtag Story you should either use the location/hashtag sticker or include the hashtag into the caption of your post. Check the Explore tab to learn more about the location Stories.

The new functionality provides excellent tools not only for average users eager to check what’s going on on a music festival or trying to find out whether the weather is worth going out today. Instagram claims there will be no ads in the Story search; still, It will be a very useful instrument for promoters, marketeers, eCommerce specialists allowing to get a direct reach certain target audiences

Here is a short description of a new functionality from Instagram: “From discovering new parts of your own city to jogging alongside the #fromwhereirun community all around the world, location and hashtag stories help you share these experiences as they unfold”.

The associated stories will include only the posts tagged with a location/hashtag sticker or an underlined hashtag. The users can also enable more wide distribution of the content by clicking “X” on their Stories view counter. This also indicates the number of views for the post in the Explore tab.

So, this is how you can add a geosticker to your post.

  1. Swipe right to start a Story and take a picture and tap the smiley icon in the upper right corner.
  2. Choose the location sticker from the respective menu. The system will offer a bunch of nearby places, use the search if you do not see the proper one.
  3. Adjust your sticker according to your taste. You can change the size, the appearance of the sticker and remove it by dragging it the trash icon.

Unleash your creativity, make your posts catchy and include them in location or hashtag stories – this maybe a great opportunity to gain more followers. Everyone is interested in what’s going on in their neighborhoods even if the live in the middle of nowhere. Location stories may be extremely useful for questing and flash mobs and for organizing local communities.

Hashtag stickers will help you to find followers all over the world – just create a proper content for like-minded people and you will get an amazing feedback. Use the search to analyze the trends and sculpture your content to be catchy and interesting and that’s it!

Three Amazing Features of Instagram Stories And How To Use Them

Three Amazing Features of Instagram Stories And How To Use Them

The constantly extending Instagram Stories functionality seems to open new horizons both for the average users and for SMM professionals. The guys from Instagram have introduced a bunch of new features recently. In this post, we will discuss 3 of them: face filters (similar to Snapchat), reverse video playing mode, and the eraser drawing tool. In this article, we will provide a brief review of these amazing features.

Face Filters

This feature is somewhat similar to Lenses in Snapchat. Sharing a face filter on Stories is activated with a simple right swipe from the home screen of the app and a single tap on the new face icon in the bottom right corner. The set of filters includes a number of various items (crowns, animal emojis, geek-looking glasses with mathematical formulas swarming over your head).

When the recording is ready there are a few options to use it: you can either send it to your friend with the Instagram Direct functionality or make it a part of a story. Face filters are available in all the Instagram modes. Take pictures, shoot a video or create a Boomerang – face filters will make any of your posts eye-catching and impressive.

Video Reverse Mode in Stories

The reverse mode (what a surprise!) allows you to rewind your videos and play them backward.

To activate this mode, open the Stories section and select the Reverse option from the bottom list (Live, Normal, Boomerang, Hands-Free). Hit the record button and create a bunch of various videos from comical sketches inspired by old-school cinema to psychedelic footage of the city life or the snowfall floating up into the skies.

The creative opportunities provided by the reverse video functionality are limited only by your imagination, so do not be afraid to experiment and share your experience with your followers. You will be surprised at how easy and entertaining the video creation may be.

Eraser Brush in Instagram Stories

This small yet useful tool makes it possible to adjust your drawings added to pictures without the inevitable use of the “undo” button. At first glance, the eraser may seem to be quite an ordinary tool we have already seen in countless image editors – just select the tool to remove this or that part of your drawing and that’s it.

Still, you have just to add a little bit of your creativity to make some sort of a scratch card by filling the entire screen with a certain color (just hold for a few seconds with the drawing tool and the photo/video will be filled with the  selected color) and then editing it with the eraser. Act like an archaeologist revealing the ancient hieroglyphs on an Egyptian obelisk or create the misted glass effect  – this will make even the most trivial post attractive and bring you a few likes.

Just do not be afraid to unleash your creativity and imagination!