May 7, 2018
The new 2018 year is a lot promising not only for ordinary Instagram users but also for Instagram marketers. For instance, such new features as the capability of following hashtags, or the Alpha Test Program which was designed for marketers to experiment with updates of their productions, were brought forward for increasing the opportunities of Instagram businesses even more. And right now right here, at InstaBF’s blog, we have amassed several most essential tips and recommendations left by industry leading professional marketing managers. By adhering to them, you’ll succeed in creating some really fascinating content to grow your following and sales on Instagram.
Using Instagram’s Strength
According to Daniel Holtzman (from the Spark Group)The engrossing and notoriously engaging feature of Instagram make it a strong platform for content, yet a weak one for advertising, as people won’t likely leave their feed to pass to a company’s website. Yet, turning this weakness into strength, you may benefit from your paid content even more than from organic content. For instance, why not make use of Instagram carousel ads in your e-commerce campaign to showcase your customers up to ten products in a single ad unit?! These can also be several descriptions of the same product. Besides, the cost per conversion in carousel posts is around 30%-50% lower than that of an ordinary image link advertisement. This Instagram feature is sure to give a great boost to your services or products.
Attracting Customers on Instagram Silently
Did you know, that according to the surveys carried out, only around 15% of Instagram users watched videos with the sound switched on? Taking into account this information, it becomes obvious that basing the whole essence of an Instagram video advertisement on its audio won’t give any results. Moreover, it will appear senseless unless the sound it on. As Raychale Dukeman (from LYFE Marketing) states, the content advertised is to be so strong that it can convey the company’s services or products even without any audio.
For succeeding in such an advertisement, the latter should be represented in bold and luscious colors, look either funny or enthralling, feature well-crafted text in eye-catching fonts, and, of course, a captivating CTA.
Instagram Stories as the «Heavy Artillery»
Brian DiFeo from The Mobile Media Lab states that Instagram stories bring twice or trice more engagement than regular posts do. Incorporate this fact into your business strategy and provide your followers with real-time updated content. You can integrate such features into your brand’s Insta images as locations or features before making a Story. This way you may let your audience know about the current promotions or events.
So, as you see, these are great ways of boosting an Instagram business and creating really powerful advertisements. All the three tactics are tried by the industry leading experts and are a win-win option for your brand, too. InstaBF is the service which can boost your Instagram account’s engagement and increase the number of your followers. Just order as many Instagram likes, comments and followers as you may need!
May 5, 2018
A branded hashtag can become a powerful tool if used wisely. Surely, the primary purpose of a branded hashtag is promoting the business’s products and services. Yet, a series of other grandiose ways exist and each of them is sure to enhance your marketing efforts on Instagram. Right now, InstaBF is going to reveal them one by one. So, stay tuned!
Branded Hashtags Gather UGC
If you are interested in Instagram marketing, you must have heard about the power of Instagram user-generated content and the contests structured around it. These are very entertaining and, of course, all the vogue! And particularly this sphere is where your correctly picked up branded hashtag can make wonders! To benefit from such a UGC campaign, make up an ongoing contest based on the participants contributing something and expecting a reward in return. For instance, if your business is based on selling modern T-shirts, give a start to an online contest and encourage your followers to post their photos with your T-shirts on. And don’t forget about rewards for the most successful photos. This entire contest is to be tagged. Particularly here you will need a good brand hashtag.
Inspire Your Community with a Branded Hashtag
Storytelling on Instagram has an incredible influence on the social network’s users. Through images, people get the opportunity to tell about their experiences and inspire others. It will be quite a good idea to use a branded hashtag for inspiring your Instagram community and attracting new followers. For this, use an appropriate content and let people post their content with it just like Lulemon did. Their #thesweatlife hashtag got immensely popular on Instagram and motivated people lead a healthy lifestyle. As many as four hundred thousand posts were made with this brand hashtag!
Spread Behind-the-Scenes Branded Hashtags
Be sure, your faithful customers would like to know how the products they obtain are designed and created. Why not let them peek into this part of your business by the means of a branded hashtag?! They can get acquainted (well, at least through your brand tagged posts) with the people working on the production.
You can also use it to keep your customers aware of all the new products lines and company news.
Brand Tag an Upcoming Event
Are you going to host an event and seek a means to encourage your followers spread the content about it? A brand hashtag can be your solution. The latter will not only drive a huge engagement but also organize all the posts made with your brand hashtag on one page.
What you should be careful with, is creating a really catching brand hashtag to announce a special event. It needs to be so attractive that Instagram users want to retweet and repost it.
Brand Hashtags Promoting New Product Lines
And at the last, use branded hashtags for promoting your new product lines. Once your company releases new products, hurry to reach new people interested in them. To make this efficiently, use those brand hashtags that best describe particularly the new products.
These were the five ways of using branded hashtags for your business suggested by InstaBF. However, besides this, we would also like to present to your attention several packages of Instagram likes, comments, and followers. Order any package you need, and be certain, it will be implemented in a timely manner!
Apr 18, 2018
Since the launching of Instagram in 2010, it has been attracting more and more people (mostly teenage and young people) to join this incredibly bright and entertaining social network. Today over five hundred million daily active users follow their favorite celebrities, brands and simply acquaintances. Businesses immensely benefit from Instagram and influencers earn their living by advertising diverse products. However, above all this, nonprofit organizations acquire Instagram as a wonderful dynamic marketing tool, as well. Here are several most popular nonprofit campaigns worth following.
Doctors Without Borders
The nonprofit organization Doctors Without Borders was founded in 1971. Since then, it’s been providing independent medical care to people living in unfavorable conditions with the help of its immense staff of doctors and nurses. Till today, people from over sixty poor countries have got a wide range of medical assistance from the organization. Above all this, the campaign strives to drive the world’s attention to people in need and all those inhumanities they have to face every day. So, it really makes sense to become a part of this nonprofit organization at least by following their Instagram account and reposting what they share. Find them using the hashtag #doctorswithoutborders.
Charity: Water
Water is the life and the purpose of this nonprofit organization is to give this “life” to those who need it. Through their Instagram account, the Charity: Water informs people how the organization helps poor countries and delivers clean drinking water to them. Instagram users, following the charity campaign experience unbelievable emotions by seeing the photos of people who get clean drinking water for the first time of their life. You can follow the campaign #charitywater.
Pencils of Promise
The aim of this nonprofit organization is to bring the hopes and dreams of children living in Guatemala, Nicaragua, and Laos closer to reality. The right to get an education should be equal for all children and this campaign struggles to have its contribution to it. It’s so exciting to see poor children with books and pens in hands and smiles on their faces. To support this great idea, you can find and follow #pencilsofpromise to repost photos of these individual children who believe in better future.
Oxfam American
It’s been around forty years since Oxfam America started fighting against poverty, hunger and the inhuman injustices going on in the whole world. The campaign showcases the global problems and provides the evidence of certain solutions they have managed to get.
InstaBF, the service that offers to order as many Instagram likes, comments, and followers as you need, wants to drive your attention to the fact that the world isn’t only sunshine and rainbows. Surely it’s your right to follow talented artists and handsome Instagram celebrities, yet by devoting a little part of your time to nonprofit campaigns, you add one more feather in their wings. With your and our help, their humanitarian purposes can become closer to reality.
Apr 17, 2018
If you are searching a way to spread a word about your business on Instagram, using a branded Insta hashtag can be a wonderful solution. In fact, around seventy percent of hashtags are brand-orientated nowadays. Whether you use your brand name or an inspirational message as a hashtag, it can become a powerful tool in attracting visitors and increasing your engagement rate. The only thing you need here is to act wisely and pick up a really killer hashtag for your Instagram business. We’ll present to your attention how you can create mind-blowing brand hashtags. But before that, let us showcase you our special offer. InstaBF is able to provide you with multiple comments, likes, and followers to make your Instagram profile stand out. Order any package presented at an affordable price being calm for the safety of your account, as all profiles provided are real-looking ones with active engagement rates.
What Branded Hashtag Is
According to studies carried out, any post made with hashtags (at least one) gets around 12% more engagement than that without any hashtag. By amplifying the message you want to deliver to your followers, Instagram hashtags help you cover even a larger spectrum of audience. So, a branded hashtag is that which is originally catered right to your business. Whetted it’s the brand name, a tagline, or the name of a product line, it should clearly identify your business.
Creating Branded Hashtags
To help you create some killer brand hashtags, we have separated a few tips. Adhere to them and combine with those clever phrases and keywords you intend to use for a win-win result!
Make it Simple
Keeping the brand hashtag as simple and short as possible is important. Your followers and possible customers should be able to remember and spell the hashtag easily. However, this doesn’t mean the hashtag is to be primitive. For instance, if you own a coffee shop, there is no sense in tagging it with “#verytastyfood”. Instead, you can add “#foodforgourmets”.
Additionally, a good brand hashtag is to be simply spelled with no double letters or misspelled words. Avoid any kind of gibberish.
Add Some Wittiness and Humor
As statistics show, hashtags with humorous and witty phrases incorporated, tend to make a deeper impression on Insta users. For instance, once Red Bull made a post with #putacanonit and inspired users to upload creative photos tagging them the same way. This was quite a success and as a result, the post gathered around ten thousands marvelous photos of Red Bull tagged the same way!
Don’t Compete
The purpose of creating a good hashtag for your business is making people enthusiastic about discussing it on the social network. Your hashtag should be relevant and accentuated on the topic you want it to be. Therefore, prior to submitting it, make sure there are no active discussions over the same hashtag. You just need to be original, hence don’t compete with already-existing hashtags brought into the arena by other brands.
Make it Memorable
An impressive and memorable brand hashtag is always rolling off the tongue, that’s what Instagram users state. A good idea is to add a little bit of creativity. Apply familiar words which are, yet brand-centric.
Once you have created a truly efficient and imposing brand hashtags, it’s high time to spread them on the web. Use the hashtags in all marketing materials you post including emails, brand images, printed products, etc. And the last, make sure your brand hashtag is added to your profile’s bio. This way your true followers will know about the new hashtag and use it.
Mar 23, 2018
Are you planning to run a holiday marketing campaign on Instagram? Actually, this is a good idea as Instagram has become a grandiose platform for marketing. And if you need a guide for this, instaBF is glad to present an efficient checklist for a holiday marketing campaign. But before that, let us introduce you our amazing packages of Instagram likes, comments and followers. Be certain, we provide only HQ followers that have real-looking profiles. Order the pack that best meets your requirements and stat satisfied like thousands of others who have dealt with InstaBF.
Now we are ready to present to your attention all steps of the checklist one by one.
1. Introducing Your Creative Concept
An efficient out-of-the-box concept is a must when starting a holiday marketing campaign. However, if you feel like not coping with it on your own, here are several points that will help you distinguish better:
- the idea behind your holiday marketing campaign should be fresh every year;
- you have decided particularly what products/services your campaign is to concentrate on;
- decide whether you will be cooperating with Insta influencers or not, and if yes, find the most suitable ones.
2. Creating Photo/Video Assets
When creating photo or video content for your holiday marketing campaign, it’s essential to be unique and creative. For this, you can scheme a Pinterest board which will demonstrate your campaign’s aesthetics. Be sure, you will need this board for your photographers, influencers and the whole team to get an image what visual qualities you plan to achieve. If you have determined to create the content yourself without applying to any specialists, make sure you have all the necessary equipment including the good camera, memory cards, etc. You also need to find a proper area to make your shootings. Make sure it suits your products and concept. Remember that the results should combine the photos of products combined with lifestyle images.
By the way, it is a grandiose idea to tease your target audience with some teasing behind-the-scenes photos or videos. Make them on your Stories.
3. Making Use of Influencers’ Services
Taking into account the great impact Instagram influencers have on users nowadays, it will be wise to incorporate their efficiency in your holiday market campaign. Make an audit and choose Niche influencers whose followers meet your target audience.
Before contacting an Instagram influencer, draft an outline with your campaign dates, expectations of the content, delivery dates and payment details to provide it to your influencers.
4. Scheduling Content
The moment you have collected all the content your holiday campaign requires, schedule a plan for posting it. As the holiday approaches, you will hardly have any time for thinking about the appropriate fresh posts. You will most likely be busy with delivering products to your customers. Save your time by scheduling your social network content beforehand.
