Nov 11, 2019
Instagram marketing can be fundamental in increasing brand awareness and reaching the target audience as for influencers, so for brands, creators, and small-business owners. One of the smartest and most working ways of boosting your marketing is building it around holidays. Making use of this technique you will reach to more people due to the trending holiday hashtags and create a hustle around your brand thanks to the actual contests you can organize on holidays. If you feel this will work for your brand, InstaBF, a popular provider of Instagram and IGTV likes, viewers, comments, and followers, will gladly introduce to your attention the most popular November holidays. So, see which holiday can be used as a theme for promoting your brand on Instagram.
National Nacho Day
The amazing snack originated from Mexico, nachos are widely enjoyed. In fact, they are popular all over the world and many food courts are known for offering delicious nachos. And if you own a cafe or restaurant where visitors can taste these awesome tortilla chips dressed in salsa, melted cheese, guacamole, jalapenos, sour cream and plenty of other topping options, don’t miss your chance to remind your Instagram followers about your menu on November the 6th. Share any content related to nachos let those be images or tested recipes. Think out of the box and you will get a fabulous opportunity to raise your brand awareness right on the National Nacho Day!
World Diabetes Day
Diabetes is a leading cause of many conditions decreasing the quality of life and eventually leading to an early death. These include heart disease, blindness, kidney failure, amputation. November 14th is dedicated to increasing the knowledge of diabetes among people. So that to prevent type 2 diabetes or get used to living with type 1 diabetes, plenty of seminars are annually organized on this day. Whether you are a brand offering goods proper for diabetic people or simply wish to say you are aware of this illness, do that on November 14th. If you have a big and engaged following, you can even encourage people for donations addressed to babies born with type 1 diabetes.
International Men’s Day
Every year on November the 19th, people all over the world celebrate International Men’s Day. This holiday aims to shed a light on those issues that men are concerned with (suicides spread among men under 50 much). Besides this, the holiday celebrates the roles that men play in society. It’s surprising to see that harmful toxic gender stereotypes are still so prevalent in the 21st century! Influencers, brands, and celebrities join discussions to spread positiveness on the matter on the social network. Join them to keep your brand’s name on the view.
Thanksgiving
Thanksgiving is a family holiday devoted to celebrating the year’s harvest. US citizens gather over a traditional roast dinner to enjoy a roast turkey, corn pudding, cheese grits, and each other’s company.
Every year on this holiday, Instagram feeds are filled with roast dinner images with all the love, trimmings and gratitude. Whether you are a brand or not, make sure to spread Thanksgiving cheer on your Instagram account. Post respective images and quotes, organize contests… options seem to be endless. Just be part of every important celebration of November to increase your brand awareness.
Nov 10, 2019
Using Instagram to direct traffic straight to your website or shop is highly beneficial. And perhaps the most important point in an Instagram profile is the bio. The latter has a direct impact on how people perceive your account at first sight. A successfully composed bio can easily convince viewers to press the “follow” button and eventually redirect them to your platform where you can control their experiences far better than on Instagram.
Since Instagram allows using only one clickable link in a bio, picking it up should become an important part of your marketing strategy. And if you find you need help, InstaBF is going to introduce several most useful tools to start using right today. InstaBF is a remarkable IG and IGTV provider, but besides that, this service aims to make your experience on the Instagram social network more profitable and enjoyable with the help of useful blog posts. And today we are going to add another significant theme to our blog – the most useful link in bio tools to start using right off.
LINKIN.BIO
This tool is primarily used to create a clickable grid with only one link. The latter can lead to a blog post, product, website, or services page. In this, Linkin.bio is not the only option. Viewers of a personalized link created with this tool get the chance to shop the feed. However, it is the only one syncing with Later – another useful third-party tool (and an Instagram certified partner) used for scheduling content. Linkin.bio is an amazing option for brands with shoppable products; online publications, blogs and bloggers; as well as businesses that regularly share fresh content. With this tool, tracking advanced analytics, or what traffic posts you make generate on average becomes easy.
LINK.TREE
If you are searching a means to link to different links through only one generated link, you include in your Instagram bio, Linktree can be the ideal choice. It’s very easy to both register a Linktree account and to manage links. Particularly this feature makes it a good choice for service-based business owners who are not so tech-savvy.
This tool has both a primary version (free of charge) and a paid one. The latter offers better customization, advanced analytics, and an option of scheduling links. With comparable pricing and a free basic plan, this tool is a good alternative to the previously-described one.
MILKSHAKE
If you don’t have your website but want to redirect your Instagram visitors to a separate page to get to know you or your brand better, Milkshake can be a nice option. It is used to create landing pages and is widely used by bloggers and influencers. In fact, this third-party tool was set for creators who wish to link their Instagram viewers to their blog posts, YouTube channels, or affiliate pages start from their Instagram profiles. Perhaps the only downside of this tool is its compatibility with exceptionally iOS devices.
CAMPSITE
Introduced relatively recently, Campsite works similarly to Linktree. With only one link, it offers numerous URLs to select from in the bio. Besides this, the tool lets you alter your Instagram account with a mini-bio, a new photo, icons to your other sites. You can even add images with all the links mentioned. Just like Linktree, Campsite is a good option if you aim to add more than five links to your Instagram bio. Yet, the customization options in the free plan of Campsite make it a more beneficial choice.
Nov 9, 2019
The core of scheming a successful marketing tactic is understanding how you can drive traffic from Instagram. In fact, this social network is packed with so many interesting features and useful tools that getting more mobile clicks and conversions won’t be difficult. InstaBF, a leading Instagram and IGTV provider has introduced to you how you can use the platform for promoting your brand many times, yet with new features offered regularly, your strategy should constantly be developed.
So, here are several fresh strategic ways you can use to drive traffic to your brand from Instagram.
Adding Links to IGTV Video Descriptions
IGTV posts, unlike Instagram feed posts, can actually contain clickable links. It’s designed so that to make it possible for viewers to click through the links and obtain products.
According to experienced marketers, videos have a huge impact on consumers’ buying habits. So, if you implement the right video strategy, you can set a deep connection between your brand and your consumers. You don’t have to spend much on this, as simple direct-to-camera tutorials and videos are cheap to create yet feel genuine and authentic. Just remember to add a CTA to encourage your viewers to check the description to the video and click the link.
Posting Actionable and Insightful Instagram Stories
Whether you have a large following or not, Instagram Stories can help you drive a serious amount of traffic. Due to this wonderful feature, brands can connect with their followers on a personal level thus building trust, raising engagement, and consequently increasing brand awareness. For this, you can create Stories with details of your products/services, add CTAs to encourage traffic to your site.
As you know, only those Instagrammers which have more than 10k following can add a link in their Stories. If you don’t fall to this category, direct viewers to the link in your bio with an animated GIF.
Showcasing Top-Converting Stories in Highlights
The only way to expand the life of an Instagram story is by adding it to the Highlights. Accordingly, you should use Instagram Stories Highlights strategically. You’d better prioritize those Stories which are more centered on your products/services and which can drive more conversions than other Stories. So, right at the start of your Highlights, you can keep one devoted to shopping at your online store.
Investing in Instagram Advertisements
Perhaps the fastest way of driving more traffic from IG is by creating advertisements. Once you implement the right strategy, reaching more people through ads will be much easier. So that your Insta ads are maximally successful, choose one end goal and strive to get it since it will help you to define the budget, your target audience, creative requirements, etc. For instance, in case your goal is to drive more traffic to your site, a strong CTA encouraging clicks is what you need to create.
It’s also important to find out particularly what type of content better converts to sales. For this, always track the iterating and performance of every ad you create.
Nov 8, 2019
InstaBF suggests increasing the number of your followers quickly and effortlessly. This will be done totally on a legal basis and at affordable prices. However, if you want to increase the following organically, InstaBF is ready to help you with its working recommendations.
Competing with those popular mega-brands, influencers, let alone the Instagram algorithm feels like losing a battle before even starting it. However, be aware that finding the key to success is not as impossible as you have thought. It’s just carefully hidden and today we are going to dig it out especially for you. Here is a three-step guide to increasing your Instagram engagement and significantly raising your Insta following in only thirty days! So, ready for the journey? Let’s start it!
Committing to Consistency
The primary rule of getting more followers is committing yourself to Instagram. If building a loyal community is your aim, consistency in everything on this social platform is the key. This doesn’t imply spending your entire day on Instagram. All that you need is to build a regular posting schedule aimed at increasing your content volumes while also overwhelming your followers.
To implement this step in a result full way, it’s important to well acknowledge your capacity. Are you able to post regularly or make at least three Stories a day? If yes, go ahead, if not, scheme a plan and keep the posting schedule. Planning and making use of scheduling tools will greatly save you time and effort while keeping your Instagram posting organized.
Creating Content Categories
The next step is creating content categories. Just sit and think with what type of content you want to appear in front of your followers. And separating it into categories will empower you to speak about your Insta brand, yet not obliged to have a hard sell to your audience every time you make a post.
For instance, suppose you have a content category titled “quotes”. Whenever you don’t have other content, post inspirational quotes reflecting your brand essence. This way you will not only inspire your followers but also promote your brand.
Generally, it’s recommended to think of from 9 to 12 content categories. Once a new user makes a few scrolls on your profile, they will instantly guess what’s it all about. If attracted by any content type, they will start following you. You see, you have around a dozen different content types to attract new followers!
Selling Both Physical and Emotional
Running a business on Instagram while not appearing a “cheap shop running after customers” requires skills. You must find a way to speak about your brand on Instagram, yet not sell it. Even if there’s a single post with a hard sales line in it, you will lose the game. Instead, use the emotive reaction that your products/services can arise in consumers. For instance, if you have a cosmetic brand. Cosmetic products will be your physical products while the joy of appearing younger and more beautiful, and the self-confidence that will arise from them are your emotional power. Use it to connect with your target audience on a higher level than simply offering skincare or cosmetic products. Once you understand the concept of emotional products, you will have a clear picture of what captions to craft, what hashtags to use or how to schedule your posts.
So, growing Instagram following organically doesn’t require supernatural skills. Nevertheless, if you strive for success, approach these three steps seriously. Stuck to them and you will soon see your follower count grow!
Nov 7, 2019
Have you been using IGTV lately and find it’s a great platform to promote your brand or blog? Would you like to start your own IGTV series? Instagram has already made it possible for users to subscribe to notifications to their beloved series on IGTV. The social media encourages video content creators to go even further in what they do. How? Instagram has launched a new tool allowing creators to produce ongoing long-form videos on IGTV which will be separate from all other videos they have on their channel. Feel thrilled to use it? Let’s find out more about this new tool right here, on the blog of InstaBF. But before that, we’d like to remind you that we are offering various packages of Instagram and IGTV likes, comments, views, and followers under profitable conditions.
The Opportunities IGTV Series Tool Gives
The new IGTV Series tool gives creators a myriad of opportunities yet the primary still remains connecting with their target audience and attracting new followers. If you are not new to this video content platform, you must have noticed that popular creators Kade Speiser, Yara Shahidi, and Ingrid Neilson have already started using the new tool to its whole might.
Another benefit you get from this new tool is getting a chance to organize your videos on a separate page. You can even set a badge with a suitable name to the series so that to separate it from other videos you have. Besides, from now on, those users who will view your series will be recommended the next episode for continued viewing automatically.
If one wishes, he can turn on the notifications and be informed every time a new episode by their favorite creator is launched.
So, it’s expected to see more continuous IGTV content on brands’ and creators’ channels.
How to Set Up IGTV Series
An ongoing IGTV series is an effective means of connecting with viewers. To make use of it, it won’t take you long. Just tap “Add to Series” once you add a video to your series. For this, chose the IGTV tab from your profile, click on the preferred video and then tap “Edit”. If you select the option named “Add to Series”, you will be offered two ways out – create a new series or add the video to already an existing one. To finish all this, choose “Post” (located on the right top corner).
If you are a creator on Instagram, make sure you have turned on the notifications so that your fans can learn once a new video is posted. For this, tap the series title and then “Turn on IGTV Notifications” which you can find in the bottom to the right.
However, in case you are to set up a new series, think of a name and description.
Generally, it is recommended to create different IGTV series instead of uploading all of them under one series. This way your viewers will be aware of what they can see on your channel every time you make a post. Be sure, such distinctness will drive your followers to tap “follow” to keep tuned for more.
